‘Got Your 6′ Campaign Launches Massive Blitz

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Have you heard the phrase “I’ve got your six?” If you aren’t in the U.S. military, you may not have, but you will. Expect it to be on television, on the radio, in billboards, in movie theaters and across a variety of print media and social media platforms very soon. Spearheaded by the Clinton Global Initiative and ServiceNation, the “Got Your Six” campaign, which is an effort to “bridge the civilian-military” divide in the U.S. as more and more servicemen and servicewomen return from Iraq and Afghanistan. As they do so, the question of reintegration into civilian life looms large, and the campaign assures veterans that the U.S. has their back after their service is through—having one’s back being the civilian translation of the military slang, “I’ve got your six.” Read the full article